BLUEWOOD Final: a home built for its landscape.

BLUEWOOD is a Ferny Hills home built for its environment, and a project best told as one collaboration rather than a single standout feature. Eos have worked alongside Green Side Up Landscapes (GSUL) for about four years. This is the landscape-led Final we made for them.

The early brief was simple: open spaces, lots of lawn, and no snakes. The scope grew from there. BLUEWOOD started life as an early-'90s executive-style home, and the question became how to break that down and invite the outdoor spaces in, in a climate made for it. Landscape, architecture and build were brought into the conversation together, each carrying equal weight.

"BLUEWOOD represents what we're capable of. Not just in the finished product, but the service we delivered for our client and for the contractors we got to collaborate with."

From pricing through to the build, GSUL worked alongside Base Architects and Samadhi Builds, with a lot of sequencing and planning together on site. Talking early keeps costs down for the client and makes sure every idea and selection is well considered.

The landscape calls back to the house throughout: stone pitching on the feature wall above the pool echoes the front entry, the constellation screening references the cladding on the main extension, and oversized seats anchor the breakaway spaces as hero pieces. For the campaign, Liz Tilley fronted the presenting, with a walkthrough of the property and an interview with GSUL's Jordan on the landscape design process.

The Final film captures the completed home and grounds: what started out as a house that ticked the boxes is now a family home, with great connection from inside to out and multiple places to relax. A full photography set gives GSUL a lasting record of the finished project.

Six pieces, built around a single editorial thread: the teaser, the Final, the walkthrough, the interview, a testimonial and the photography.

Restrained, considered, and built on collaboration rather than one standout feature. The Final Campaign for BLUEWOOD.

Josh, BDM at GSUL, on what's changed since they were posting the odd iPhone clip: "At the moment, I would say probably 95% of our leads come from our social media, and realistically, that's all Eos."

And on the relationship: "It's been much more than just a transaction. They've really been brought in as part of our GSUL family, and it feels like we've been brought into their Eos family as well."